How to Customize WooCommerce Product Page To Make it Unique

Home Woocommerce Development How to Customize WooCommerce Product Page To Make it Unique

Starting out with the default WooCommerce Product Page template is simple, easy, and quick. However, the default design may not sit well with your products and your brand. 

If you want to make your online store stand out, you may want to add your own unique touch to your Product Pages. And this is probably how the search for ‘How to customize WooCommerce Product Page’ led you here. 

Kudos to you, as you’ve landed right on-spot!

In this post, we’ll walk you through a bunch of different ways of how to customize your WooCommerce product pages to make your products stand out and give a boost to your sales. 

#1 – Using Plugins to Customize WooCommerce Product Pages

The simplest way to customize a WooCommerce Product Page is by using an off-the-shelf plugin. You’ll find many WooCommerce extensions that let you customize your product pages and add some custom, sales-boosting features.

Here are a few WooCommerce product page plugins you can use to customize the default template.

Product Add-Ons for WooCommerce

Customize WooCommerce Product Pages

If you want to add more fields to your product pages so your customers can customize their order, Product Add-Ons is the plugin you need. 

This plugin is recommended for storeowners who can easily cash in by selling add-ons with their products – a gift-wrap for example. 

The Product Add-ons plugin for WooCommerce allows you to add custom fields in the form of checkboxes, dropdown, or text fields so customers can select any add-ons or customization options. These add-ons or customizations can be offered for an extra charge or free of cost. 

Variation Swatches and Photos

If your product has multiple variations, you can display those variations with an image or color swatch to improve the user experience. This will give your customers a better idea of what they’ll be purchasing and will help to reduce shopping cart abandonment and increase conversions

Product Variations

Wholesale Product Page Customizer

Wholesale Product Page Customizer is specifically built for wholesale eCommerce, also known as B2B eCommerce. It’s a great solution for manufacturers, distributors and wholesalers to add B2B specific features on their product pages

With this plugin, storeowners can add:

  • PDF Downloadables
  • Product Variation Tables
  • Request for Sample button
  • Discount Message
Wholesale Product Page Customizer

Product Bundle Discount for WooCommerce

Want to increase your revenues by selling more product? What if you could get your customers to buy your products in bulk?

Product Bundle Discount for WooCommerce gives your Product Page that boost to encourage bulk purchases. 

With this plugin, you can create bulk bundles and offer limited time discounts to get the customer to purchase in bulk.

Read Also: Product Bundling Examples and Strategy

Product Bundle Discount for WooCommerce

WooCommerce 360-degree image

Take your product imagery to the next level with a 360 degree image. With this plugin, you can add a group of product pictures, which will be used to create a beautiful 360 degree featured image that lets customers view your products from every angle. 

This plugin is really a conversion booster and will make your WooCommerce product pages stand out. It’s also fully responsive and will deliver the same experience to mobile customers. 

WooCommerce 360-degree image

Product Video for WooCommerce

If your product is best seen in action, the Product Video for WooCommerce plugin is what you need to customize the WooCommerce product page. 

Product Video for WooCommerce

Product Recommendations

One feature highly recommended for all WooCommerce product pages is the Upsell and cross-sell product recommendations feature. With Product Recommendations plugin, you can add a row on your WooCommerce Product Page and recommend some related products to your customers. 

Product Recommendations

Size Chart for WooCommerce

If your products are available in multiple sizes, you can include a size chart on your product page in the product details section or as a pop-up using the Size Chart for WooCommerce plugin. 

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#2 – Using Elementor Page Builder

WooCommerce extensions or plugin can help you add additional features or functionality on your WooCommerce product pages. 

However, if you just want to customize your product pages visually, the easiest way is to use a page builder plugin like Elementor.

With its drag and drop page builder, Elementor Pro lets you create your own custom single product page template by using Product Widgets and its intuitive, drag and drop builder. 

To create your custom WooCommerce Product Page template, go to Elementor > Templates > Add New. Here, select single product as your template type and click Create Template. 

Elementor Page Builder

Now, to get started quickly, you can use one of the predesigned product templates and customize those. 

Elementor Page Builder

But if you want to start from scratch, you can very well do that and build a custom WooCommerce Product Page template using its product widgets found in the editing panel. 

Elementor Page Builder

#3 – Simple CSS Coding

Not using Elementor or any other page builder plugin but still want to customize your WooCommerce product pages? Well, you can do that with some simple CSS coding. 

CSS is a stylesheet language used to describe and customize the presentation of a web document written in HTML. 

Its also pretty simple to learn. You can learn it for free using apps like Codecademy or W3Schools. 

With some basic CSS skills, you can easily customize the visual appearance of your WooCommerce product pages. 

To add your CSS code, go to Appearance > Customize > Additional CSS and enter your code here. 

Also, check out: How to Edit WordPress Code – HTML, CSS, PHP (Easy Guide)

#4 – Custom Development

Whether you want some custom feature on your WooCommerce Product Pages that you aren’t able to find in an off-the-shelf plugin or you just want to customize the visual elements of your product page without getting your hands dirty with code, custom eCommerce development is the answer for you. 

Luckily, WooCommerce development won’t break your bank. You can even get your customizations done within a few weeks, complete with testing and deployment. 

In business for more than 8 years, we’ve worked on thousands of eCommerce projects. We build custom plugins and customize WooCommerce product pages according to clients’ needs. 

Need help? Get in touch today

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Maria Ilyas

A writer by profession, Maria Ilyas is an eCommerce and digital marketing enthusiast and is always digging into the latest marketing trends, best practices, and growth strategies.

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