B2B eCommerce Development
B2B commerce is hard to build. Most agencies find that out halfway through.
Trusted by leading B2B brands
Why it's different
B2C thinking breaks on B2B problems.
A B2C store sells one price to one buyer. A B2B build has to handle contract pricing, tiered accounts, order approvals, credit terms, ERP sync and CPQ — simultaneously, cleanly, at scale.
Most of those problems don’t show up in a platform demo. They show up six months in, when the agency realises they’ve never done this before.
- Contract pricing per account
- Account hierarchies and sub-accounts
- Multi-step approval workflows
- Credit terms and payment options
- Real-time ERP sync
- Rep-assisted ordering
- CPQ for configurable products
Not just the storefront. The whole stack.
Commerce platform
The storefront, the catalog, the buying experience. We build on Shopify, BigCommerce, Shopware and WooCommerce — the right platform for your situation, not our preferred one.
ERP integration
Inventory, pricing, customer terms and order data — synced between your commerce platform and your ERP in real time, not in batches.
B2B pricing & account management
Contract pricing, tiered accounts, credit limits, payment terms and account hierarchies built into the commerce layer natively.
Order workflows & approvals
Multi-step approval flows, purchase order support, rep-assisted ordering — the stuff a standard checkout can’t handle.
CPQ (Configure, Price, Quote)
Complex, configurable products sold cleanly online, with pricing and quoting logic that actually reflects how your products work.
Data, CRM & personalization
The intelligence layer: customer data, reporting, and personalized experiences that get smarter over time.
Dealer & customer portals
After-login self-serve: reorders, account management, invoices and AR — on the same platform as the storefront.
How Codup helps
How DMF Lighting digitized complex lighting sales with CPQ solution
DMF Lighting offered a massive degree of customization with millions of potential product configurations, leading to manual, slow sales workflows and complex quoting for representatives and distributors.
How Codup helps
How a geospatial solutions company transformed fragmented operations into a connected digital experience
Multiple disconnected systems slowed sales, service, and customer support. Codup unified CRM, eCommerce, warranty management, training, analytics, and marketing into one scalable ecosystem.
We don’t just advise. We build.
New builds & platform selection
Greenfield B2B commerce builds from architecture to launch. Platform-agnostic: we tell you which platform fits, then build on it.
Site builds & migrations
Full builds and migrations from legacy platforms, Magento, custom-built stores and anything else you’re escaping from.
Theme & storefront development
Custom theme builds and front-end work on Shopify, BigCommerce, Shopware and WooCommerce.
App & plugin development
Custom apps, plugins and integrations built for your specific edge cases.
Ongoing development & retainers
Post-launch dev support, feature development and maintenance on a retainer basis.
Performance audits & optimization
Page speed, conversion rate and commerce performance — identified and fixed, not just reported.
Customizations & integrations
One-off custom builds where the platform ends and your requirements begin.
We are certified partners of
Our Solutions work with all ERPs
How Codup helps
How DMF Lighting digitized complex lighting sales with CPQ solution
DMF Lighting offered a massive degree of customization with millions of potential product configurations, leading to manual, slow sales workflows and complex quoting for representatives and distributors.
How Codup helps
How a geospatial solutions company transformed fragmented operations into a connected digital experience
Multiple disconnected systems slowed sales, service, and customer support. Codup unified CRM, eCommerce, warranty management, training, analytics, and marketing into one scalable ecosystem.
What Our Clients are Saying
Codup's ability to listen to us and reframe our ideas into tangible, bite-sized pieces that make sense is impressive.
"With the system we built alongside Codup, dealers can quickly see where they fall in the dealer journey, what their pricing looks like, and what perks and access come with their status. That clarity builds trust. It turns our website into more than just a storefront, it becomes a roadmap."
"We’ve been impressed with Codup’s ability to effectively and accurately interpret challenging requirements. Their team is easy to work with and talented."
"Thanks to Codup’s work, our site is faster and performs better overall. Other than that, it hasn’t been long enough to see metrics like conversions improve. As for the team, they’ve been much faster than I expected in completing the task-based work on tight deadlines."
"Overall, we saved 30% of our time inputting information into the software, thanks to the changes that Codup made. It was much easier for us to use the software compared to before, and that was our main success metric."
"Codup does quality work, and they stand behind their outputs. If something’s not done correctly, they’ll bend over backward to fix it. They genuinely care about the results of their work."
