A Guide to BigCommerce WordPress Integration

In today’s digital space, agility and adaptability are not just advantages for eCommerce brands but have become necessities for business survival. The BigCommerce WordPress integration epitomizes this philosophy, offering a dynamic solution that transcends traditional e-commerce constraints. 

At its core, this integration mixes the robust, scalable e-commerce engine of BigCommerce with the versatile content management prowess of WordPress. This amalgamation of two powerful platforms empowers businesses to pivot quickly in an ever-changing market, ensuring their online presence is both powerful and flexible. 

With BigCommerce handling the intricate e-commerce functionalities and WordPress enriching the customer-facing experience, businesses are equipped to tackle the challenges of growth and competition head-on, leveraging this integration to carve out their unique space in the bustling digital marketplace.

Understanding BigCommerce and WordPress

The integration of BigCommerce and WordPress brings together the strengths of both platforms. 

As part of this process, our WordPress Development Services play a crucial role in tailoring the user experience and aesthetic of your site, ensuring that it not only functions optimally but also aligns perfectly with your brand identity.

BigCommerce stands out as a robust and scalable e-commerce solution, designed to support the growth and expansion of businesses offering a comprehensive suite of features that streamline various aspects of online selling.

On the other side, WordPress is renowned for its user-friendly content management capabilities. It enables businesses to effectively manage their website content, offering a wide range of customization options through themes and plugins. This flexibility is crucial for businesses looking to tailor their online presence to their unique brand identity.

This combination offers a compelling solution for businesses seeking to elevate their online stores. The synergy of BigCommerce’s e-commerce robustness with WordPress’s customization flexibility results in an unparalleled platform that can adapt to the evolving needs of a growing business, ensuring not only operational efficiency but also a distinctive online identity.

What’s In It For eCommerce Businesses? 

1. Seamlessly Connected Content-Driven Commerce Experience

 BigCommerce for WordPress gives brands access to industry-leading eCommerce capabilities required to grow an online business at scale without compromising on site content or user experience. 

2. eCommerce Scalability

BigCommerce for WordPress offers scalability. It supports complex and large product catalogs, high volumes of traffic and orders, and offers analytics. Businesses can enjoy efficient experience that is not delayed by back-end load and can quickly scale eCommerce functionality as the need arises. 

3. Enhanced Security

BigCommerce offers a secure, PCI-compliant checkout enabling eCommerce brands to deliver a superior website experience without the added concerns of managing or maintaining PCI compliance. 

4. Robust eCommerce Functionality 

BigCommerce for WordPress allows brands to integrate end-to-end commerce capabilities into an existing site experience using BigCommerce’s robust ecosystem of apps and fully integrated payment and shipping methods to build an eCommerce solution that is tailored to your business needs. 

5. High Customizability 

With the help of developers, you can modify the existing templates and designs — from product cards to lists and carts —  without disrupting the functionality of the plugin or its future updates. 

How to Get Started

Prerequisites 

To use BigCommerce with WordPress, you will need: 

• A WordPress website with its permalink setting to Post Name. To do this, log in to your WordPress admin dashboard and go to settings>permalinks. Select the Post Name from the “common settings” section and click on Save. 
•  A BigCommerce store. You can create a trial account from the official site. Alternatively, you can create a trial store when you install the plugin. 
• A supported gateway and SSL certificate for your WordPress website especially if you use embedded checkout. 

Installing BigCommerce for WordPress

• BigCommerce for WordPress plugin can be installed from WordPress Admin. Once you have downloaded it, install and activate the plugin. 
• Once you’ve activated the plugin, there will be a new dashboard item for BigCommerce. Go to BigCommerce > Welcome or click on “Get Started” in the activation success Popup. 
• If you have an existing BigCommerce account, click on “Connect my account”. If you don’t, you can click on Create New Account to get started with a free trial.  

Once connected with BigCommerce, you need to set up a new Channel Name. This name is used within BigCommerce to identify the specific WordPress site connected for various purposes like order monitoring or managing product listings. 

Once you’ve set up a channel name, you need to choose a product listing method. This will determine how your products will appear on the WordPress site. you can do this in two ways: 

• List All Automatically: This option will automatically display all products from BigCommerce on your WordPress website 
• Manual Selection of Products: you can manually select all products to display on your WordPress site through the BigCommerce control panel. 

Start Selling With BigCommerce WordPress Integration  

Your BigCommerce and WordPress integration is now complete. However, to sell more efficiently, you should modify the settings to meet your store’s needs. For Example, here are some tasks you can do: 

• Storefront menu Add-in: adding a menu to your storefront is the first thing you should do when setting up your shop. 
• Checkout: under the “Cart & Checkout” section, you will find options to customize your shopping cart such as displaying a dedicated “cart” page. 
• Diagnosis: in this section, you can choose to enable error logs and limit the log file’s size. 
• Product Sync: you can enable automatic syncing to update the inventory, import new products, and more to BigCommerce servers. 
• Currency setting: you can choose the currency you want to sell in and set your product prices.

Final Word

Summing it up, the BigCommerce and WordPress integration offers an innovative solution for e-commerce businesses seeking to enhance their online presence. It provides scalability, enhanced security, and a high level of customizability, allowing businesses to grow and adapt in the digital marketplace. 

To leverage the full potential of this integration, explore our comprehensive BigCommerce Development Services, designed to cater to your unique business needs.

Whether you’re starting from scratch or looking to upgrade your existing online store, the BigCommerce for WordPress integration stands out as a versatile and powerful tool that can transform your e-commerce strategy. Unlock new possibilities for your e-commerce business, ensuring a robust, secure, and distinctive online store that resonates with your brand identity and meets the evolving needs of your customers.

Also Read: Technical Challenges in Building BigCommerce Custom Integrations