You’ve Built a Great Business.
Your Digital Infrastructure Should Match It.
Disconnected systems, outdated infrastructure, and inefficient workflows are bottlenecking your eCommerce operations.
The Friction You’re Facing Isn’t a Fluke—It’s Structural
Your issues are symptoms of a larger operational disconnect we see often in scaling B2B businesses:
Systems That Don’t Talk to Each Other
Your ERP, CRM, eCommerce, and fulfillment platforms all operate in silos resulting in poor data flow, duplication of work, and costly inefficiencies.
Your Website Isn’t Built for How B2B Buyers Actually Buy
You're trying to grow online, but your storefront doesn’t support the self-service, personalized, and account-based experiences buyers now expect.
Technical Products Without Supporting Documentation
SKUs, specs, images, pricing. Everywhere and nowhere all at once. The result? A frustrating customer experience and operational bottlenecks.
Sales Complexity Isn’t Reflected in Your eCommerce Experience
When your quoting, approvals, and order configurations are complex but your digital experience is basic, you lose high-value buyers who expect more.
Manual Work That Should’ve Been Automated Years Ago
From order processing to customer service and product updates, your team is stuck doing tasks that modern systems can handle automatically.
There’s No Unified Strategy to Guide Digital Growth
You’ve got tools but no clear digital architecture or roadmap that aligns technology with business outcomes. So, progress stalls.
Integrated Solutions for Modern Challenges
Disconnected Systems
API-based and middleware integrations that enable real time data sync across ERP, CRM, OMS, and eCommerce platforms ensuring inventory, pricing, and customer data remain accurate and consistent.
Outdated B2B Buying Experience
Custom storefronts with account-level personalization, tiered pricing, role-based access, and intuitive self-service portals that match how your buyers want to engage and reorder.
Missing Product Documentation
Dynamic PDPs | Product Detail Pages with built-in support for manuals, spec sheets, 3D models, CAD files, and how-to content contextually served by a CMS or DAM integration.
Complex Sales Process
Configurable CPQ | Configure-Price-Quote systems, approval workflows, and multi-user account features that replicate your offline sales process online without compromising usability.
Unlock digital transformation for your business.
Simplify complexity, unify systems, and drive growth with purpose-built digital infrastructure. We design solutions that mirror the operational needs of modern B2B businesses.
Built with trust
Real Feedback.
Real Results.
Real Feedback. Real Results.
“Given the time and constraints, Codup was able to do something in two weeks that probably should’ve taken 4–5 weeks while doing QA testing.”
Ross Cooper
Lead Web Developer, Canyon Creative
Matt Fosberry
Project Manager at Smyrna Truck
“Codup has developed functionalities for our WordPress website, and they’ve built our e-commerce website from scratch. They’re good at getting to the heart of issues.”
Joel Gumbayan
Digital Marketing Manager, Instent Industries
Andrew Wyatt
Global Manager of Web Platforms at Steelcase
“Codup does quality work, and they stand behind their outputs. If something’s not done correctly, they’ll bend over backward to fix it. They genuinely care about the results of their work.”
Mike Kretsinger
CEO, MJ Kretsinger
Amy Seitz
CEO of CyberizeIt
“We’ve been impressed with Codup’s ability to effectively and accurately interpret challenging requirements. Their team is easy to work with and talented.”
Justin Duane
Owner, CoinsTV
“Thanks to Codup’s work, our site is faster and performs better overall. Other than that, it hasn’t been long enough to see metrics like conversions improve. As for the team, they’ve been much faster than I expected in completing the task-based work on tight deadlines.”
Kinect Solar
Director of Marketing, Brian Hunter
“Overall, we saved 30% of our time inputting information into the software, thanks to the changes that Codup made. It was much easier for us to use the software compared to before, and that was our main success metric.”
Mike Grabham
Business Development Manager, Compassion 4 Paws
Real Results from Industry Leaders
Instent Industries provides high-quality promotional tents, custom furniture, printed flags, and trade show displays for event marketing.
Challenges
Codup built a WooCommerce portal with artwork approvals, flexible checkout, rush orders.
Solution
Custom B2B storefront with personalized pricing, and real-time ERP integration.
Impact
Tech Stack: PHP, WordPress, WooCommerce.
Stitch Fix is an online personal styling service that combines AI and expert stylists to deliver personalized clothing and accessories.
Challenges
Solution
Impact
Tech Stack: Freshservice, Freshdesk API, Twilio API, PHP / Node.js.
Safe Life Defense manufactures high-performance body armor, tactical belts, and protective gear for public safety and security professionals.
Challenges
Solution
Impact
Tech Stack: WordPress / WooCommerce, Custom PHP/JavaScript, API integrations.
Challenges
Solution
Impact
Tech Stack: WordPress / WooCommerce, Custom PHP/JavaScript, API integrations.
You Know Your Business.
We Know the Tech.
Your issues are symptoms of a larger operational disconnect we see often in scaling B2B businesses
