
Gift Fairy Headquarters
Project Name :
Gift Fairy Headquarters
Client Name :
Gift Fairy Headquarters
skills :
Challenge

Gift Fairy was facing a major glitch on its online shop. To provide a complete gift buying experience, they offered their customers a way to add gift wraps to their products. But there was a catch. When customers added the gift wrap, the website was adding the wrap as a fee instead of a product, which was causing problems in inventory management. Moreover, Gift Fairy wanted to offer a few other options in adding gift wraps as well, which they couldn’t do with the current plugin they were using.
Proposed Solution

Codup built a custom plugin for Gift Fairy, which solved the challenges they were facing. Our plugin allowed them to add gift wraps as a product instead of a fee and also allowed them to add a few other options for adding the wraps. Those options included the following: Free Gift Wraps, Surprise Me (the user didn’t have to select the gift wrap and tag), and Premium Gift Wraps and Tags.
Results

Our viable solution resulted in a complete gift buying experience on the Gift Fairy website. With the improved customer experience, our client enjoyed an increased amount of sales, more customer satisfaction, and higher customer loyalty. When customers get a positive experience, they come back solely for the experience - and that range perfectly true in this case.